What to include on your small business website

When you have a blank canvas before you, it can be difficult to cover all the bases.

  1. Calls to action

Call to Actions are also known as CTAs. They call your customers to take action. This may seem obvious, but many websites today fail to include this important component. Your content writer will talk to you about what you would like your clients to do once they arrive at your website.

  • Do you offer any specials on your products?
  • Offer free quotes?
  • Free delivery?
  • What are the bonus services?

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You can use this ammunition to reach your customers.

  1. Contact Details

In the old days, marketing was based on word-of-mouth. If someone wanted your service, they would come to your shop and have a chat. In the digital age, this is not true. Like everything else, the digital world is more complex. There are many ways to communicate online. The more ways you give people to reach you, the better. For Web Design Surrey, visit Akiko, who specialise in Web Design Surrey.

  1. Stunning Imagery

A study by Microsoft found that people tend to lose focus on their task after 8 seconds . You don’t have much time to impress your customers before they move on!

If you want to attract new customers to your website quickly, there is no better way than to use striking images.

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  1. Social Media Links

The more ways people can contact you, you will be better off. We are all glued to our smartphones, checking out social media and keeping up with trends, topics, or just cat videos. We can’t emphasise enough the importance of linking your social media presence with your business. Include:

  • Facebook
  • Instagram
  • Twitter
  • TikTok
  • Snapchat

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